Greener Journal of Business and Management Studies

Excellence and Timeliness

Change Language

New Block 2

Greener Journal of  Business and Management Studies  Vol. 3 (4), pp. 180-193, May 2013

 ISSN: 2276-7827 

Research Paper

Manuscript Number: 122412343

 

Green Banking Strategies: Sustainability through Corporate Entrepreneurship

 

*Dr. Broto Rauth Bhardwaj and Aarushi Malhotra

 

Bharati Vidyapeeth University, Institute of Management and Research, New Delhi, India

 

*Corresponding Author’s Email: brotorauth @ yahoo. com


Abstract:

"Green Banking", an effort by the banks to make the industries grow green and in the process restores the natural environment. This concept of "Green Banking" will be mutually beneficial to the banks, industries and the economy. Not only will "Green Banking" ensure the greening of the industries but it will also facilitate in improving the asset quality of the banks in future. The paper aims to study the various models of green banking practices adopted by Indian companies to grow. The research methodology is based on case study method. The findings of the research study show that the banks which are adopting the green banking practices influence the performance of the organization. The managerial implications and discussions are also given.

Key words: corporate entrepreneurship, green banking strategies, sustainability.

Return to Content       View Reprint (PDF) (291KB)


Call for Papers/Books/Thesis

Call for Scholarly Articles


Authors from around the world are invited to send scholary articles that suits the scope of this journal. The journal is currently open to submissions and will process and publish articles daily immediately they are they ready.


The journal is centered on quality and goes about its processes in a very timely fashion. Seasoned editors/reviewers will be consulted to review each article(s), profer quality evaluations and polish the articles with expertise before publication.


Simply send your article(s) as an e-mail attachment to manuscripts@acad.gjournals.org or manuscripts.igj@gmail.com.


Call for Books


You are also invited to submit your books for online or print publication. We publish books related to all academic subject areas.    Submit as an e-mail attachment to books@acad.gjournals.org.


Call for Thesis

             



Search

Login Form

Other Journals


Newsletters


Sponsored