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Impact Calculation




Table of Contents: April 2016; Vol. 6(1)


Research Articles

 

Vutete Clever, Chikosha Felix
Service Factors to the Choice of Fast Food Outlets

[Abstract]  [Full Article - PDF]  [Full Article - HTML]  [Full Article - EPUB]  [Post Review] pp. 001-006


Chikosha F, Chiunye TM
Evaluating Share of Mind and Share of Heart in the Fast Food Sector: A Case Study of Zimbabwean Fast Food Outlets

[Abstract]  [Full Article - PDF]  [Full Article - HTML]  [Full Article - EPUB]  [Post Review] pp. 007-014


Chikosha F, Vutete C
Using Employees as Brands: A Case Study of Driving Schools in Harare

[Abstract]  [Full Article - PDF]  [Full Article - HTML]  [Full Article - EPUB]  [Post Review] pp. 015-020


Chikosha Felix, Vutete Clever
The Effectiveness of Customer Complaints Handling Systems in the Commercial Banking Sector: A Case Study of Commercial Banks in Harare

[Abstract]  [Full Article - PDF]  [Full Article - HTML]  [Full Article - EPUB]  [Post Review] pp. 021-027


Vutete C, Chikosha F
Evaluating Promotion Ethics in Grocery Retailing: The View of Harare Customers

[Abstract]  [Full Article - PDF]  [Full Article - HTML]  [Full Article - EPUB]  [Post Review] pp. 028-034


Francis Lwesya
An Assessment of Spatial Integration for Major Wholesale Rice Markets in Tanzania

[Abstract]  [Full Article - PDF]  [Full Article - HTML]  [Full Article - EPUB]  [Post Review] pp. 035-049