Getahun Et Al


Getahun et al

Journal of Agricultural Sciences,
 Vol. 5 (7),
240-264, December

ISSN: 2276-7770 

Research Paper

Manuscript Number: 072513755




Sweet Potato Market
Chain Analysis:
 The Case of SNNPR,


Getahun Degu1*, Elias Uragie3, Awole
Zeberga2, Sadik Musemil4 and Tesfaye Adane5


1Senior Researcher, Agricultural Economist, SARI/ Hawassa
Agricultural Research Center.

2Agricultural Economist, SARI/Areka Agricultural Research Center.

3Breeder, SARI/ Hawassa Agricultural Research Center.

4Breeder, SARI/Areka Agricultural Research Center.

5Expert, GOAL Hawassa (NGO).



This study provides primary information of sweet potato market
value chain analysis in Sidama and Wolayitazone in SNNPR. The survey was
conducted in two districts for each zone with the total sample of producers 134
and 35 traders for each market participants to diagnose the farming system and
identify the market actors and their functions along the value chain. The
objective of the study was to develop value chain maps and identify the major
sweet potato value chain actors, carry out value chain and economic analyses,
identify the constraints faced by sweet potato value chain actors and identify
strategic intervention areas for increasing the competitiveness of sweet potato
value chain. The analysis was done using descriptive statistics, such as
frequency, mean, chi-square and t-test for discrete and continuous variables
whether identified factors were statistically significant or not. The economic
analysis on the marginal cost-benefit among the markets that participated were

The results considerably reflected producers
having comparative advantage in terms of location and agro ecology in producing
sweet potato and improving the productivity. Along with increasing the
traditional seed supply system, introducing improved seed production and
marketing system can significantly contribute to the solution. The seedling
sweet potato producers can then be linked with ware sweet potato producers to
create access to market for their business. Thus, improved sweet potato
seedlings should be replaced not to lose their genetic potential of the crop
with the involvement of the relevant stakeholders like Ministry of Agriculture,
Bureaus of Agriculture, Research Institutions, NGOs and Seed Producers. The
system should enable farmers replace the improved varieties at regular
intervals to improve production and productivity and ably provide significant
supply to market participants to sustain the market linkage and

Improving farmers’ access to agricultural
equipment through different strategies such as credit would help to increase
the participation decision of the farmers’ in Seedling/tuber contract farming for
multiplication of new varieties of potato as recommended. On the other hand,
efforts aimed at promoting the participation of farmers in contract farming and
linkages to market participants ease the marketing transaction in due course.


Keywords: Survey, market, value
chain map, value chain actors, economic analysis, constraints, strategic
intervention and recommendations.

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