Nguyen Et Al


Nguyen et al

Greener Journal of Agricultural Sciences Vol. 5 (3), pp. 096-104, June 2015.

 ISSN: 2276-7770 

Research Paper

Manuscript Number: 041015051



in Vegetable Marketing System of Tan Yen, Bac Giang, Viet Nam


Thi Tuyet1, Ngo Thi Thuan2*, Nguyen Hung Anh3


1Office of Education Administration, Vietnam National University
of Agriculture

2Faculty of Economics and Rural Development, Vietnam National
University of Agriculture

3Faculty of Accounting and Business Management, Vietnam National
University of Agriculture


In the past few
years, production and marketing activities between Tan Yen vegetable farmers
and processing companies have gradually gained local authorities attention. The
Bacgiang People’s Committee, Department of Agriculture and Rural Development,
the Farmers Union, and the Bacgiang Vegetable Processing Company Association
conducted hearings in which commune leaders, local government officials, and
academics offered their perspectives on how the recent development of the
vegetable processing sector have affected the economic efficiency of each
factors chained in the system. Vegetable producers are concerned that recent
growing incidence of contract non-compliance taking part in the processing
companies has caused lower benefit they earn from the sector. Processing
companies argue that the unstable customer market and world price fluctuation reflect
their costs of doing business. Contract farming in the marketing system, as the
new practice, is supposed to have a long-term relationship with continued
commitment. However, institutional structure, information on functions and
especially linkages between actors, the governance mechanism, and the integral
part of local government intervention are necessary to mention but, limited in

For this reason, this study attempted
to describe Tan Yen vegetable marketing system in a systematic, structural,
social, and behavioral way. With combined methodologies, the analysis was
focused on evaluating the system’s linkages among participated actors to place
under the context of sustainable livelihood for the small vegetable producers.
The conclusion is that the system has relatively weak linkages between actors
involved and inefficiency for small producers.


Keywords: marketing system,
vertical and horizontal linkages.

Post-review Rundown

  View/get involved, click [Post-Review Page]


Dey I
(1993). Qualitative Data Analysis: A user-friendly guide for social scientists.
London;  New York: Routledge.


S, Reardon T, (2005). Private agri-food standards: implications for food policy
and the agri-food system. Food Policy 30 (3), 241–253.


JE and Young LM (2000).  Vertical
Linkages in Agri-Food Supply Chains in Canada and the United States, 2001.


P (2007). Agricultural growth and economic development: a view through the
globalization lens. Agricultural Economics 37 (s1), 1–12


P (2007). Westernization of Asian diets and the transformation of food systems:
implications for research and policy. Food Policy 32 (3), 281–298


C (2002). Real World Research: A resource for social scientists and
practitioner researchers (2 ed.). Oxford; Malden: Blackwell.


K, Kirsten J, (2007). A frame work to facilitate institutional arrangements for
smallholder supply in developing countries: an agribusiness perspective. Food
Policy 32 (5–6), 640–655.


H and Wendy U (2002). Supply Chain Coordination: A Case Study of Vegetable
Growers in Colorado – Presented at the WCC-72 Las Vegas June 25


H and Wendy U (2002). Supply Chain Coordination: A Case Study of Vegetable
Growers in Colorado – Presented at the WCC-72 Las Vegas June 25


JFM (2007). Global supply chains standards and the poor: how the globalization
of food systems and standards affects rural development and poverty. CABI
Publishing, Wallingford


LJ, (2000). Food safety issues and fresh food product exports from LDCs.
Agricultural Economics 23 (3), 231–240.

Leave a Reply

Your email address will not be published. Required fields are marked *